The Zoom In Podcast Bonus Episode: Tamera shares 3 lightbulb moments from January + 2023 Marketing Goals + I’m stepping away from Instagram
Hey hey! Welcome to this bonus episode of the Zoom In Podcast! I recorded this episode between sitting on 2 yoga blocks + standing up because my back is in pain right now. I honestly don’t know what happened but in the past few weeks I’ve agitated an old injury. I’m looking for an ergonomic home office chair so if you have any recommendations please share!!! Why am posting off schedule? Well I woke up in the middle of the night because of my back pain and I started journaling about my January takeaways to share on the Darden Creative blog, but I felt called to record these 3 lightbulb moments and some strategies I’m implementing for running a creative service business. So, here we are!!!
Time Stamps
1:35 Why I decided to share this bonus episode
3:43 How I break down my annual goals
5:14 How do I want to feel by the end of the year
7:15 Why business being slow in January is rarely about you
8:58 Lightbulb Moment #1
9:48 Lightbulb Moment #2
12:58 The importance of separating yourself from your business
14:24 The importance of knowing your numbers
16:39 Lightbulb Moment #3
19:58 (2)Marketing Objectives for 2023
23:25 (2) important notes to remember about running a business
How to Keep In Contact with Tamera Darden
Tamera Darden’s IG: @tamera.darden
To learn more about Darden Creative http://www.dardencreative.com
Tamera Darden’s Bio
Tamera Darden is the founder, lead photographer of Darden Creative. Darden Creative is a full service photo + video production agency based in Washington, D.C. With over 10 years of corporate retail experience + merchandising, Tamera has led Darden Creative to serve over 100 brands producing custom photography + video content for Beauty + Lifestyle Brands social media platforms + websites. Darden Creative’s clients include: Teleflora LLC, KINLÓ by Naomi Osaka, Wedding Wire and Framebridge. She’s been invited by various outlets to share her insight on how to run a photography business and personal branding including Vogue Business and Alt Summit. As the host of The Zoom In Podcast, Tamera highlights the stories + experiences of Black women photographers with the hope to inspire and provide actionable tools to other young photographers who desire to pursue a successful creative career.